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Hubspot Study Suggests Blogs Best Social Media for Leads
A new study from Hubspot, who canvessed 167 small to medium sized business owners and executives, is both encouraging and confusing. The percentage of leads from each source was broken down as: Other...
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Introducing Step Ahead Social Media Stars
We meet a lot of people in our daily work, some who really get social media and, of course, others who don’t. But we are always happily surprised when we come across small business professionals who...
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Does Yahoo Hate You? (then why won’t they listen?)
After giving Google some limited praise last week for the additional reporting stats on their partner networks, I thought it only fair that I balance things by showing how it compares at Yahoo. And,...
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Some (Limited) Praise for the Google AdWords Changes
In the latest round of updates at the end of last week, Google announced that they would (finally!) be adding more detail about where your clicks are coming from: “Previously, these pages divided...
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Google Adwords – Tweaking All the Way to the Bank
Google announced on Monday that the Quality Score Improvements would be going live this week, with what they claim are tweaks which will benefit both advertisers and search users. Well, they would,...
View Article5 Ways to Engage Social Media Now
It’s the new year and time for new thinking. If you’ve been considering trying out some of the new Web tools to help promote your business, what better time to get started? Below, I’ve outlined 5 ways...
View ArticleSearch and Be Found … If You Pay a Little $$
Well, for part two of my post on “Search and Ye Shall (Hopefully) Be Found,” I thought we’d delve into the world of paid advertising on the Web. Sometimes, despite all the optimization you do to your...
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